Get Tech Support Now - (818) 584-6021 - C2 Technology Partners, Inc.

Get Tech Support Now - (818) 584-6021 - C2 Technology Partners, Inc.

C2 provides technology services and consultation to businesses and individuals.

T (818) 584 6021
Email: info@c2techs.net

C2 Technology Partners, Inc.
26500 Agoura Rd, Ste 102-576, Calabasas, CA 91302

Open in Google Maps
QUESTIONS? CALL: 818-584-6021
  • HOME
  • BLOG
  • SERVICES
    • Onsite Support
    • Encryption
    • Backups
  • ABOUT
    • Privacy Policy
FREECONSULT
Wednesday, 20 February 2013 / Published in Woo on Tech

Microsoft makes a big play with Outlook.com

microsoft-logo-2013.png

Microsoft is (re)launching Outlook.com and consolidating its various “free” email service domains under the Outlook.com brand in an effort to regain the former glory it once held with Hotmail.com which has since fallen to a distant third behind Google’s Gmail and Yahoo Mail. Microsoft estimates it will be spending anywhere from $30 to $90 million in marketing in all the major media over the next 3 months on a combination of attack ads aimed at Gmail users as well as informational campaigns they hope will help persuade users to switch (back, in many cases) to Microsoft.

What this means for you:

If you already have a Hotmail.com or MSN.com email address and you haven’t already converted over, you’ll be migrated over to Outlook.com gradually as Microsoft consolidates the services under the new brand. If you are considering switching (or opening another webmail account), the only feature Outlook.com is offering that differs from the competition is Contacts stored in your online address book will automatically update information based upon information available on social media platforms like Facebook, Twitter and LinkedIn. Gmail does this with G+ but you have to resort to third-party extensions and services to mine the other social media sites for this information.  Beyond this feature, Outlook.com is mostly playing catch-up to Gmail, though their marketing dollars may steal some of Yahoo’s marketshare despite the company’s revamp of its webmail service a little over a year ago.

  • Tweet
Tagged under: facebook, gmail, Google, linkedin, marketing, outlook.com, Twitter, webmail, yahoo

What you can read next

Backup
File sync is not back up
Get Ready for Windows 10’s Warts
Medical records and loan docs leaked in latest series of breaches

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recent Posts

  • SolarWinds blames intern for weak password scandal

    Despite their best efforts, SolarWinds isn&#821...
  • Apple-logo.png

    New Malware hits 30k Macs

    Not even three months into Apple’s releas...
  • Biohazard warning

    Poor IT practices led to Florida utility hack

    Last week the sleepy Florida town of Oldsmar ma...
  • Facebook – Too little, too late?

    When working with people who are actively attem...
  • Things you should know as a WFH Pro

    While the past year has been no picnic for anyo...

Archives

  • GET SOCIAL
Get Tech Support Now - (818) 584-6021 - C2 Technology Partners, Inc.

© 2016 All rights reserved.

TOP